A great way to improve the level of uniqueness on your site is via your onsite blog (if you don't have one, get one!). It makes sense; if a site has a long history of providing meaningful, accurate information to its users, it deserves to be seen as more authoritative …

Search engines have confirmed page speed is a factor they take into consideration for their algorithms (which organize the SERPs), therefore it should only be logical for us to implement every measure we possibly can to ensure our website loads as fast as possible. This has been proven over and …

To make sure your code is compatible with Googlebot, follow our guidelines for troubleshooting JavaScript problems. Google (and other search engines) don't explicitly publish their search criteria or algorithm functionality, leading to ambiguity and questionable evidence when trying to pinpoint exactly what causes something to rank. Don't pay for your …

it would make your website rank primarily in the initial pages of SERP, and provide reasonably good ROI. Marketing experts know that a company's communications should speak with a clear voice. You may usually think about linking in terms of pointing to outside websites, but paying more attention to the …

The difference between behavioral targeting and remarketing is with remarketing ads are sent to individuals from a brand whose website was visited. Keyword stuffing occurs when too many variations of the same phrase are shoehorned to fit into important ranking factors, such as URLs, meta titles and descriptions, image alt …